The Light of Day Team worked with Woods Witt Dealy & Sons to develop a clear and distinct style that was modern and simple for the product launch of The Duracell Powermat 24-Hour Power System. Months previously we had developed a style for the CES tradeshow that included Jay-Z where The Powermat was introduced. We then enhanced that previous style and created a series of "How to Videos" that explained the functionality and portability of the product with simple animations that were designed to empowered users.
I handled the After Effects and FCP work flow while my co-worker, Justin Barnes, was responsible for all of the 3D. He worked in Maya.
POWERMAT: WIRELESS VIDEO
EDIT | DSN | ANIMATION: David Winkfield
DSN | 3D ANIMATION: Justin Barnes